Content Marketing Automation
People + Process + Technology
Scale content production and streamline your workflows by leveraging AI and automation
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About me
Hello, I'm Tamara, your guide to mastering content automation. With over a decade in content marketing, I've worked with top-tier teams at Shopify, VMware, and Salesforce, turning content challenges into success stories.
My journey led me to AI/Automation, where I discovered its unmatched potential to streamline content workflows. I'm passionate about sharing this technology with B2B SaaS companies looking to scale their content efforts efficiently.
Dive into My LinkedIn Learning Courses:
Scaling B2B Content Marketing with AI and Automations

LinkedIn

Leveraging AI in your B2B content marketing efforts - Scaling B2B Content Marketing with AI and Automations Video Tutorial | LinkedIn Learning, formerly Lynda.com

Exploring the integration of AI and automation in B2B content marketing sets the stage for scalable and efficient strategies. After this course, you'll be able to measure the scope and benefits of leveraging AI and automation in your marketing efforts.

Automate Your Workflows with Generative AI

LinkedIn

Automate Your Workflows with Generative AI Online Class | LinkedIn Learning, formerly Lynda.com

Learn to streamline your workflow and management processes using generative AI for efficiency and innovation.

How I Can Help Your Business
Process Audits
Comprehensive analysis of your existing content processes to identify strengths, weaknesses, and opportunities.
Content Automation Workshops
I can work with your team on ways to incorporate AI and automation into your existing workflows and tech stack.
Content at Scale
Putting the right people, processes and tools in place to empower your team to scale content production without increasing headcount.
My Proven Process
1
Understand
Gain deep insights into your business, target audience, processes, and content goals.
2
Strategize
Develop a comprehensive process-enabled content strategy to achieve your desired outcomes.
3
Execute
Implement the strategy through documenting, templatizing and automating key processes across your content program.
Word on the street
Testimonials
"One of Tamara’s superpowers is creating efficiencies (automated workflows, self-serve processes, templates, editorial calendars, to name a few), so when you work with Tamara, she’s not only thinking about achieving a high quality bar, but also looking at how to scale programs and not waste time getting the work done."
~Dani Ng-See-Quan, Director of Content Marketing
"Tamara is so helpful and knowledgeable! I came to her stuck with a complicated question related to dashboarding and visualization in Clickup. She talked me through what I wanted, helped me understand what we really needed to do, and then led me through a couple videos and question/answer how to do it. I'll unhesitatingly connect with Tamara when I need process, automations, and project management help.
~Lee Densmer, Content Strategist
"Tamara became an expert on the Airtable content management platform and trained internal users and partners on it…she was managing over 1,800 assets complete with refresh cycles and end dates, always making sure the content we use with partners was the freshest and most relevant."
~David Silverberg, Director of Partner Marketing
"Tamara is a seasoned content marketer who brings deep expertise, calm rationality and innovation to every project she touches. She helped the broader content team automate many of our workflows, and shared her expertise generously with other team members."
~Lauren Sudworth, Head of Brand & Content
View more recommendations on LinkedIn.
My Expertise
1
Content Strategy
I help B2B SaaS brands create content strategies and roadmaps that result in engaging, thought-provoking content that drives traffic. builds authority, and ties back to broader business goals.
2
Content Processes
Most B2B SaaS teams work within varying levels of chaos. I help put systems, processes in place to streamline content operations, helping your team increase productivity without increasing headaches.
3
Content Automations
We live in the age of AI. And while I'm not all about having GenAI do all the writing for you, am I 1,000% down with automating manual processes, freeing up your team to do what they do best, high level strategy and creative output.
4
Technology Implementation
Nothing pains me more than seeing your team make daily updates in a spreadsheet. I help you onboard tools for project management, CMS, automated content brief generators and more to help organize and optimize your entire content operation.
Ready to Elevate Your Workflows with AI & Automation?